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Tracking sign-ups

This is a discussion on Tracking sign-ups within the Off-Topic & Chit Chat forums, part of the Focus on Members category; I already have tracking enabled in google analytics but I am starting google adwords ppc again and wish to track ...

  1. #1
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    Tracking sign-ups

    I already have tracking enabled in google analytics but I am starting google adwords ppc again and wish to track sign-ups from there.

    I just added my code in registration_complete phrase also. Does this look accurate?

    Code:
    Thank you, <strong>{1}</strong>. Your registration is now complete.<br />
    <br />
    You may now proceed to edit your <a href="profile.php?{2}do=editprofile"><strong>Profile</strong></a> in order to fill in additional personal details about yourself, or you could modify your <a href="profile.php?{2}do=editoptions"><strong>Options</strong></a> to customize your browsing experience of this site. If you would rather do these things later, you can do so by following the links around the site to your <a href="usercp.php?{2}"><strong>User Control Panel</strong></a>.<br />
    <br />
    Alternatively, you can simply go back to the <a href="{3}"><strong>Forums</strong></a> and start posting in threads.
    <br />
    <!-- Google Code for signup Conversion Page -->
    <script language="JavaScript" type="text/javascript">
    <!--
    var google_conversion_id = xxx;
    var google_conversion_language = "en_US";
    var google_conversion_format = "1";
    var google_conversion_color = "666666";
    if (1) {
      var google_conversion_value = 1;
    }
    var google_conversion_label = "signup";
    //-->
    </script>
    <script language="JavaScript" src="http://www.googleadservices.com/pagead/conversion.js">
    </script>
    <noscript>
    <img height=1 width=1 border=0 src="http://www.googleadservices.com/pagead/conversion/xxx/?value=1&label=signup&script=0">
    </noscript>
    Also, anyone way to record actual sign ups in numbers instead of just conversation rate percentage?
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  2. #2
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    Could someone kindly help me on this? Thank you
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  3. #3
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    Does anyone know about this? Help is appreciated
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  4. #4
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    Can someone please help out? I show only one conversion from Google since 4 months ago. This cannot be because I get 100+ Google hits per day and most input "google" in the "How did you find us" profile field.
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  5. #5
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    Any reason why I get ignored for 4 months plus another 2?
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  6. #6
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    Keith Cohen
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    Sorry, I don't have any experience with Adword conversions.

  7. #7
    Senior Member briansol's Avatar
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    me either...

  8. #8
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    Stephane
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    I can help you with what I know quite how adwords ppc fits in I don't know but I suspect it's similar to manual tracking by using the utm_source/medium and campaign variables.

    You'll need to read around the subject a bit because I'm going to list the broad tasks for each step.

    Rest assured, the way I have it set up I can track from a source, ad or page the conversion rate per visit/click etc.

    Analytics
    1. Set up goals
    - you need to tell analytics the goal page using a head match
    - this is confirm email url (without the obvious vb tracking code) that gets sent to registering visitors if you use that or it's the page url with the contents you listin the previous
    - if you want you can list pages on the way up to that link such as the initial resgistration page link, the details page url etc. to see where, if any visitors are dropping off the process.

    2. Make sure that you have the GA code in every page - whether you use VBSEO or not doesn't matter as you can put the code in the head include template for the every page of the forum. If you go secure at any time then always make it an https link to the GA JS.

    3. GA can then track visitors who reach the goal across anything you like, including your adwords.

    For example say your reg goal is G1 in Google Analytics. In most reports it give you the % or number of visitos who hit G1 during their visit.

    Once you combine this with Adwords (don't bother with any of the specific code you listed above, you don't need it) then you'll see the % conversions for any Campaign, Source or Medium you specified in your campaign.

    For those who don't pay for Adwords you can build you own 'Trackable links' by adding the following 'switches' to your destination link url (you WILL need to read around the subject)...

    &utm_campaign=Your_Campaign (sign-up
    &utm_source=Your_Source (newsletter,website etc.)
    &utm_medium=Your_Medium (adunit,banner etc.)

    e.g in the forum context:

    http:\\forum.mysite.com\?utm_source=treonauts&utm_ medium=banner1


    More info here:
    Google Analytics Help Center - Tool: URL Builder

    Be careful with these links, you can only safely use them in a JS document_write type deal. If you have them in plain sight on a web page the search engines will hungrily eat them and serve them thus polluting your data collected (since visitors will be arriving from search engines despite the link saying otherwise) AND your SEO chances.


    Hope this helps you.

    ~ Steph

    Treonauts Home | The Treo Accessory and Software Homepage

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