Model specific car site with vBSEO and Wordpress

Would like some thoughts on my latest site and it's design, especially in terms of SEO, SEF and such.

The site was started in July with a VERY basic Wordpress style and later on a Lussumo Vanilla forum was added.

Very recently I updated the Wordpress template and changed over to a vBulletin forum, with vBSEO following a few days later.

With vBulletin 3.7 looming large I've edited no templates other than header and footer and tried to keep things clean and simple, trying to make the best for users AND bots.

The link is NF500 The Independent Site for the New Fiat 500

Any and all opinions welcome, good or bad. Thank you.

I think your site is setup very well for SEO/SEF. The only thing I would watch for is "over optimization" for the term "Fiat 500". It's in all of the category links on your main page.

My recommendation is to just monitor your traffic. If the search engines start sending you traffic (and they should) they that's a good indicator that you are not over-optimized. If traffic is slow, I would consider cutting back the use of this term somewhat to ensure that they do not apply any sort of over-optimization penalty.

I think the good articles on your homepage will be enough, especially since all the category links point to pages on your site that already have an abundance of content.

How is your traffic now?

Do you run a lot of other sites?

Thanks for the feedback.

I did wonder about the Fiat 500 in each category title, would it maybe be wiser to drop it from the category titles but leave it in the URLs? Part of last weeks redesign was to change those from simply 500 design, 500 media and so on to Fiat 500 Design, Fiat 500 Media as I hoped it would help, but if you feel it's more likely to harm I can drop the Fiat 500 part happily.

Traffic has been steadily improving following an initial spike when it was launched in July (a few days before the Fiat 500 launch in Italy), I only use Google analytics, but that shows visits up to around 200 as of Yesterday, it was hovering around 100 for a while before the redesign and vBulletin/vBEO install.

I did previously run MINI2 Fuel for your MINI obsession, but that's been acquired by AutoForums, I have other sites, but nothing with a forum.

If you Google for Fiat 500 or New Fiat 500 we don't figure highly AT ALL, I'm hoping this will improve with the new design and vBSEO/vBulletin.

*** EDIT ***

Actually I realised I already had Google listings with the old category URLs, which were 500-design, 500-media and so on, so I've (very) quickly reverted those back.

I've also taken the decision to put back the listing to the old format of simply '500 Design' and so on, missing the Fiat. If nothing else it looks better than the full listing version!