www or non-www need more in depth discussion...

Ok, so I'm finally aware that I need to redirect either www or non-www to one page. I am aware that www is technically depricated. I have always used www as the default for all linking on my site and most of my backlinks also use www in the URL. I would prefer to switch to the non-www url because it is simpler but there seems to be a debate if this is a good move even with a 301 redirect since it is still habit to use www when people post links.

If I redirect my site to the non-www url will this cause an adverse affect on page rank because most of the backlinks still use www or will these simply be noted by the search engine and recounted towards the non-www url?

A great deal of people and other SEO websites seem to believe changing to non-www urls will have a negative impact even with a redirect because it is still habit to www.

It doesn't really matter what you use-- just don't use both. I don't use www's in anything i do.

[How to] Setup www.yourdomain.com or yourdomain.com (www vs. non-www) - With .htaccess 301 redirects - vBulletin SEO Forums

Yes, I've already read a few posts on here as well as opinions on several other websites and know how to redirect one to the other. Are there any consequences to 301 redirecting to the non-www url when the entire site and most backlinks have used the www url since it's beginning?

I would suggest choosing the version that you have more links in the search engines with.

cool, thanks.