[HOW-TO] Setting up vBSEO's Registration Funnel in Google Analytics

What is a funnel?


Step 1:
Open your vbseocp.php and find the section labeled "Log & Tracking Options". You will seen an option called "Enable Google Analytics Funnel for Member Registrations?". Make sure this option is set to Yes, and save your changes.


Step 2:
Log into your Google Analytics account and click Edit beside your website profile.


Step 3:
Click Edit beside the Goal entry where you wish to add this new goal.


Step 4:
Enter the URLs *exactly* as displayed, and save changes. (The Names can be whatever you like.) See notes on the screenshot related to COPPA and E-Mail Verification.
Here are the urls for easy copy/paste:

/google-funnel/coppaform.html (if applicable)
/google-funnel/enter-birthday.html (if applicable)
/google-funnel/agreement.html
/google-funnel/regform-show.html
/google-funnel/regform-submit.html
/google-funnel/registration-complete.html (if applicable)

Step 5:
Wait. When you have some new registrations, and Analytics updates, you will be able to see your stats using the "Defined Funnel Navigation" report.

Thank you very much for this, Keith. Now I know I have it set up exactly right. Your efforts are much appreciated.

Thanks for this

My install is not rewriting the registration URLS. They are still the old PHP format. How do I fix this?

It's not supposed to rewrite the registration URLs. You can do it with CRR's, but there's really no need and it will just use more CPU power.

Analytics uses hidden aliases that vBSEO is inserting into the source of the pages to do the tracking.

I see, I thought that the url's should match the ones entered in the funnel settings.

If you go to each page of your registration process and View Source, you should be able to do a search to find the aliases that are added.

I defined the funnel as described, without COPPA, and the funnel seems to be working in Analytics.

All entrance points so far are however listed as "/forumnamehere/register.php".

I would like the entrance points be the page from where the user clicked the register.php link. How can I accomplish this?

Would it work if I put /forumnamehere/register.php as the first step of the funnel?

I don't think this is working for us, it still shows as 0 even though we've had several registrations..

We don't use COPPA, and don't require activation by email.. so I have regform-submit as the goal, and regform-show as the 2nd step, agreement as the first one, and 'required' = checked.

Thank you, Keith.

This isn't working for me, and when I "view source" on (for example) register.php there's no sign of "google-funnel" or similar in the source code.

Any ideas what's wrong please?

Got it, I didn't have the option on to add analytics code. I had previously put this in the headinclude template myself so didn't need to double it up with VBSEO.

I have been tinkering with this and have not been able to get this to work. it would be great if i was able to.... I have had registrations to but they are just not showing up :(

THANK YOU for this!! I had it set up, or so I thought!!

Thanks Keith, great work!