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Drop in Direct Traffic ever since Home Page Changes

This is a discussion on Drop in Direct Traffic ever since Home Page Changes within the General Discussion forums, part of the LiveStats for Google Analytics category; Hello, I recently did a complete home page redesign and my page here: IndusLadies - Global Online Community of Indian ...

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    Junior Member
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    Drop in Direct Traffic ever since Home Page Changes

    Hello,
    I recently did a complete home page redesign and my page here:

    IndusLadies - Global Online Community of Indian Ladies

    Ever since the changes were done the direct traffic has dropped by 62%.

    Any thoughts on what is the root cause for the drop and how to arrest it?

    Thanks.

  2. #2
    vBSEO Staff Brian Cummiskey's Avatar
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    What are you using to track stats? i see no analytics code on this page, yet you are using it on the forums. that may be your answer.

    That said,
    There's a lot of issues with this style.

    Foremost, you have no meta tag information.

    Code:
    <meta name="description" content="" />
    <meta name="keywords" content="" />
    2nd, most of your quotes on elements are the wrong quote marks. You're using the 'curly' quote (which doesn't paste correctly here). You want to use straight ' or even better, use the proper straight double quote " mark.

    There's also many html markup errors.
    [Invalid] Markup Validation of http://indusladies.com/index/ - W3C Markup Validator

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    Hi Brian,

    Thanks for the response.
    Have couple of questions:

    1. Will Issues with the style affect the direct traffic to the web page?
    2. My old home page was in the path - public_html but this new home page is in the path - public_html/index . I have a 301 redirect for the url change and will it still affect the direct traffic for this page?

    Thanks.

  4. #4
    vBSEO Staff Brian Cummiskey's Avatar
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    What are you using to measure traffic with? As stated, there is NO analytics code on the home page, and thus, nothing is tracking.

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    Hi Brian,
    Thanks for the pointer.
    Looks like we missed the Google analytics code in the new home page. Now that I have included the same hope that the issue is resolved.

    Thanks once again for your response and support.

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    vBSEO Staff Brian Cummiskey's Avatar
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    great

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