email from google, requesting certain ads

hey guys, i got this email today, do you think this is legit?
it doesn't look fake, as in there are no fake links or anything in there
maybe just a mass mailing?

thoughts on it?

Dear Publisher,

After a recent review of your site, we would like to include %removed%.com in our custom placement packs program. Custom placement packs are selections of individually-reviewed sites designed for our largest brand advertisers.

We would like to feature your site more frequently in these advertiser packages, but to do so, we need you to place more image and text-enabled medium rectangle ad units (300x250) on your site. Visit https://www.google.com/adsense/adformats to see a sample of the medium rectangle unit.

The medium rectangle is the most demanded size among our brand advertisers that utilize these packages for both text and image ads. These advertisers want to ensure they reach visitors on high quality sites like yours, and are willing to bid more for ads prominently displayed on these sites. They require that the units be placed "above the fold" on a page so that the ads are immediately visible to your site's visitors without scrolling down.

If you decide to add medium rectangle units to your site, please notify us by replying to this email so that we can begin featuring your site in more of our advertiser packages.

We also recommend you use the newly launched ad placements feature to define your ad slots to advertisers so they can bid on specific placements on your site. For instructions on how to create ad placements, please visit https://www.google.com/adsense/suppo...y?answer=50691 .

Sincerely,

Geoff Vitt
AdSense Support

I got the same email.

almost everyone i talked to got it too... lol

ok, then i wont think of it as anything special

Well, it might be a good idea to pay attention to it and respond accordinly if you are intersted in seeing if it works. Google appears to either be pushing this ad size, or they are loaded up with advertisers wanting to use this ad size.

Personally, for me it is working wonderfully. It has brough me a load of image ads that seem to be paying on a cpm basis judging by the change in my revenue stats. To add, the cpm rate I am achieving through google right now is better than any of the big cpm networks I deal with.

No harm in giving it a try if you can just to see what it does for you.